HOW TO CREATE BLOG????

   

Have you ever read anyoneon my blog post and found, Hey! They all follow a similar format. And you know what, it'snot out of coincidence, it's for a reason. Because that formulahelps me generate at least 37,000 visitors per blog post. Do you wanna know that formula on how I write the perfect blog post? Hi everyone, I'm Neil Patel, and today I'm gonna share with you, how to write a blog postfrom start to finish. (light upbeat music) Now before we get started,I just wanna ask you guys to subscribe to this channel. That way we're in at leastmore marking tips like this, you'll get notified. Now, I have a question for you: How many of you havewritten a blog post before? If you have, leave a comment with "yes". If you haven't, leave a comment with "no". Because you know what,whether you have written a blog post before or you haven't, and I'm still curious inhow many of you written one, I'm gonna share withyou the perfect formula that I follow for my own blog. It works for a B2C ,B2B,a personal blog or a corporate blog, it works for everything. I kid you not, it is thebest formula out there. First tip: Start off with a title. Don't just start writing a blog post, unless you have the exact title, do not write your blog post. Eight out of ten peoplewill read your headline, but only two out of ten will click through or read the rest of your article. Doesn't matter how amazingof a blog post you write, if you don't write a good headline, no one's gonna read the rest of your post. All comes down to your headline or title, or whatever you wanna call it. If you need some creativity, go to a grocery storeand check out a magazine. When you go to a grocery storewhen you're checking out, you see all these magazines! They have amazing titleswith How To, Livspace, articles like "Lose weight in 30 days", "How to shed five pounds fast!" Doesn't matter what kindof magazine they are, whether it's a business magazine or whether it's a fitness magazine, or a gossip magazine, theyall use catchy titles. And that's what you needto do with your blog post. And look for magazine for inspiration. I stick with the basics. I use How To a lot, I use Livspace posts, those two things haveworked wonders for me, and they haven't got old. So start with the title. And you don't have to justcreate one variation of it. You can create two or three variations, and that's what I do and I ask people hey, what do you like

, I'll ask a few friends, then I pick the best oneand that's what I go with. The second step thatyou need to follow when it comes to writing a blogpost is the introduction. In your introduction, you need to hook peoplewith a bold statement. For example, I know this is a video, but I hooked you by saying "Hey do you want the formulathat breaks down how I get at least 37,000 visitors per blog post". By hooking people in,they're gonna read the rest. And with your introduction, it's not just talking, hooking people in. It's also about talkingabout what's gonna be covered in the post. Just give them a quick overview on what you're gonna teach them, is a great way to hook them in, as well, to get them to gomore into your blog post, read more, and ideally,even leave a comment at the end of your post. Now that we got the introduction done, let's get into your body. Your body should include subheadings. Keep in mind, you wantyour content easy to skim. If people can't skim it,you're not gonna do well. In your body, use subheadings, and keep your paragraphsaround five to six lines max. In addition to that, when you're writing your content in your body, you'll notice that atleast on neilpatel.com, I link out to other people. That's part of my formula, it's not just aboutlinking to your own site, it's about linking to other sites. Because what happens is whenyou link to other websites, you open up your sources,you're citing them, it creates more credibility for you, makes you and your businesslook more as an expert, and that's what you wanna be perceived at when you're writing content. Last but not least, you wanna wrap up yourpost with a conclusion. The conclusion summarizeswhat your post was about, and you end yourconclusion with a question. By ending with the question, more people are morelikely to leave a comment. When they leave a comment,it creates engagement. By getting engagement,you're much more likely to generate sales. If people read your blog butthey don't engage with you, they're not likely than to become a lead, or buy your products, or your services. So it's really importantyou end with a question. And here's what we found with conclusions. Brazing Crazy Egg, weuse a scroll mat feature, and what we found through testing was, a lot of people read blog posts, when they first land on them, they quickly scroll to the bottom, check out the conclusion, and then they go backup and read the rest, assuming they like the conclusion. So with your conclusion, make sure you label it "Conclusion". Don't get fancy, keep it simple. Just call it a good ole' conclusion. And that's my formulato writing blog posts! It's not that hard. Now one thing I did mention within this whole process of writing blog posts, that you need to link up to other sites. And here's a bonus tip: I know this goes a bit above just writing, but very few people do it. When you link up to other people, it flatters them. People love getting back-links, because when you link out to someone, it drives in more traffic. Especially when you're linkingto them in a positive way. Hopefully you're not bashingpeople in your blog post. Stay above that. So when you link up tothem, shoot them an e-mail. "Hey Curtis, I have to say I am ahuge fan of your work, so much so I linked out toyou in my latest blog post. You can check it out here. Cheers, Neil. P.S. If you shared it,it would make my day". That's it. A lot of people who get linked out to, including me, don't mind sharing articles on Twitter. It drives the blog owner traffic, and it makes the personyou link to look great! So that's it. If you want more traffic to your blog, you need help with the writing content or generating traffic, check out my ad agency Neil Patel Digital, and of course, if you just have any questionson writing or need help, leave a comment below with your question, and I'll answer it.

 There are over 1.94 billionwebsites on the internet. There are over a billionblogs on the internet. That's roughly one blog for every seven people in this world. There are over four million blog posts that are being publishedeach and every single day. Hi, everyone, I'm Neil Patel. And today, I'm going toanswer the question of is blogging still worth it? (upbeat music) Before we get started, make sure you subscribe to this channel. If you're on YouTube, clickthe alert notification. This way, whenever I go livewhether it's on Facebook, LinkedIn, YouTube, you'll get notified. Now, the short answerto this question is no. The long answer to the question is yes. Now, don't just shut off this video and stop blogging if you have a blog. In the traditional sense,blogging is not worth it, of just creating text-basedcontent, cranking out a ton, and expecting it to do wonders for you. Here's what you need to doif you want to still thrive in the blogging worldtoday and in the future. Number one, don't justfocus on text-based content. Traditionally, blogs werejust text-based content and that's what people would publish. And they would justsay, here's my website, here's a blog post, and that's it. And that's great, but you know what? Now, text-based content isn't everything. We all use somethingcalled a mobile phone. This mobile phone, peopleare using it to watch videos, listen to podcasts. So when you're blogging, don'tjust blog text-based content. Create video-based content. Create audio-based content. Publish that on your blog. Also publish it on other channels as well. And that's the second thingthat I wanted to get into. Blogging is no long about justputting content on your site. That content should sit everywhere. You may be wondering, Neil, but Google penalizesfor duplicate content. No, that's a myth. Google does not penalizefor duplicate content. They've stated it publicly, so you don't have to worry about that. So take that blog text-basedcontent that you have, also repost it on Facebook. Also repost it on LinkedIn. Right? You want to put it wherever you can. Heck, I would even createa medium.com account, and repost it on Medium as well. Take your videos, put it on YouTube, put it on LinkedIn, put it on Facebook, put it on Instagram TV. Have you noticed whereveryou're watching this video, go to any other socialnetwork, look me up, you'll see the same video. Why? Because I post the samecontent everywhere. Some people use YouTube,some people use Facebook. People are spread on allthese social platforms. I want to capture them everywhere. The third thing that you need to know is blogging on how it used to be, in which you just createtext-based content, you rank, you drive thattraffic to a product or service, collect leads, you do well. Blogging doesn't work that way anymore. Blogging is very expensive. And here's what I mean. Let's say you get these rankings. Then Google comes around,they release a Google update. Have you noticed that thepeople that get hit the most with these updates and don't rank as high, are the sites that aren'tupdating their content? Look at Wikipedia. Whatever you search for, I bet you they're probably on page one. Why, because Wikipediais constantly updating that same article over and over again. Yes, maybe they're not doingit, but the community is. The same will go with your website. If you update your contentover and over again, keep it fresh, up to datewith the latest and greatest, you're going to do better. But if you don't, you'll notice that your rankings willcontinually slip over time. Maybe not your main pageor the parent pages, but your pages that are goingafter long-tail phrases, those are the onesthat'll continually slip if you're not updating yourcontent on a regular basis. To give you idea, currently, I have three people employed full time, all they do is update myold text-based content. If you do all of that, you'llalso find that blogging still doesn't produce asbig of a ROI as it did four, five, six years ago. And why is this? It's because no matter where people are and what they're using,it's harder to convert them, especially on these mobile devices. Harder to convert them off of YouTube than it is from your own domain. Harder to convert them fromFacebook than your own domain, because Facebook wantsto keep people on there so they make more ad revenue. So this is the last tip,and this will end up making blogging worth itfor you to continually do. You got to continually collectemails and push subscribers. So you can use tools like subscribers.com or Hello Bar or Mailchimp. Use whatever you want.

If you continually get these people to come back to your site, get them to subscribe. That'll give you a shot atselling those people over time. If you don't sell them over time, it won't do as well for you. If you expect people tojust watch a YouTube video or a Facebook video, andbuy from you right away, it's not going to happen. That's why it's very importantto build that audience through email, push whenthey come to your site, and get them to keepcontinually come back, so that way you canconvert them over time. If you make those changes and you adapt, blogging is still worth it. If you don't and you justwant to focus on writing a text-based content, neverupdate it, write me-too content, and the same stuff that everyoneelse is going to write on, you're not going to do that well. But when you change tothat fresh new perspective, that's when you'll notice you're still going toget a ROI from blogging. If you need help withyour content marketing, generating a better ROIand getting more traffic, check out my ad agency,Neil Patel Digital. And if you have any questions,leave a comment below.

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